Lotame Opt Out Guide

Removing your data from Lotame matters because exposure of your information can raise concerns under data protection and privacy laws. Lotame is a data broker working with business customers and data partners to collect certain consumer details for analytics, data management, products and services, and broader Lotame solutions. Although these records are not usually public, many people prefer reducing the use of personal data and limiting how their profile appears across digital services. This guide explains how to opt out through the Lotame solutions site, how verification works, and how the process aligns with the service’s privacy notice, privacy practices, transparency commitments, and compliance expectations. It also outlines the procedure for submitting and confirming your request.

How to opt out of Lotame

Visit the company’s official opt-out page in its privacy section. You will submit an email or phone identifier previously provided to Lotame, complete verification, and confirm your request. Timing depends on internal review, applicable regulations, and the platform’s privacy notice.

Checklist:

  • Open the official opt-out form
  • Enter identifiers (email/phone)
  • Complete CAPTCHA/verification
  • Confirm via code/link
  • Save the confirmation email and request ID
  • Set a reminder to re-opt out or cancel if a submission is incorrect

Find out if your private details were exposed

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Lotame – Quick Facts

ParameterValue
Domainlotame.com
Data Typescontacts, addresses, possible social identifiers
Opt-out Methodsweb form/email
Identity Verificationcode via email/SMS or confirmation email
Typical Response Timea few days
Re-listing Riskmedium

About Lotame

Lotame is the platform that provides analytics and marketing tools that support insights, personalized content, and targeted advertising based on legal basis and consent. It may not interact directly with individuals, but may contractually require our business customers to comply with rules for the processing of personal information. Lotame is committed to limiting the disclosure of personal data, avoiding sensitive personal data, and meeting regulatory requirements and certification standards where applicable. Its policies explain how it may process personal data, share or sell insights, and manage how data flows by default through partner feeds and data collaboration systems.

Common data you may find:

  • Names and aliases
  • Email addresses
  • Phone numbers
  • Current and past addresses
  • Age range or birth year
  • Social or professional references
  • Property or real estate records
  • Court or licensing references

Step-by-Step Guide

Open the official opt-out form

Go to Lotame’s privacy section and select “Your Privacy Choices.” This page outlines how Lotame processes personal data for analytics or advertising and describes users’ capability to limit certain uses. Update your browser and blur details if saving screenshots.

Then, click on the Privacy Rights Request Form and select a request type.

Submit your identifiers

Enter the email or phone number Lotame may have received through partner activity and complete CAPTCHA. Provide only the needed details so Lotame can comply with verification requirements under the services privacy notice.

Verify via code or link

Lotame sends a verification code by email or SMS. Check all folders, including spam. Verification supports proper privacy practices and compliance. Enter the code accurately and save it.

Confirm deletion or Do-Not-Sell

Confirm your selection and save a screenshot. This helps if you file another opt-out request in the future.

Track confirmation & timeline

You should receive both a confirmation page and an email noting your submission. Processing usually takes a few days, depending on volume and regulatory requirements. Keep the confirmation and request ID for follow-up.

Timelines, Verification & What to Expect

Most requests finish within a few days. Verification arrives by code or link to support privacy and security under applicable laws. If no update appears, review spam folders or resubmit once. Keep confirmations in case any disclosure of personal data appears inconsistent with your choices.

Edge Cases & Troubleshooting

  • No access to the original email/phone: Use the privacy contact option and verify with an alternate identifier.
  • Record not found: Try another email or phone tied to partner activity.
  • CAPTCHA errors: Refresh the browser or clear the cache.
  • Missing code: Check spam and resend once.
  • Region restrictions: Use EU/UK/CA regional links due to regulatory differences.
  • Account deletion vs listing removal: Deleting accounts elsewhere doesn’t remove Lotame data – submit a separate opt-out.
  • Failed submission: Wait and try again with the same identifier.

Will my data reappear?

Partner feeds may refresh data and recreate similar entries even after an opt-out. This does not mean the request failed. Because some upstream sources may share or sell data again through data collaboration channels, recheck every few months.

Related Removals

  • Acxiom
  • Oracle Data Cloud
  • Neustar
  • LiveRamp
  • Epsilon
  • Experian Marketing Services
  • Dun & Bradstreet

Manual vs Assisted Removal

Manual:

  • Pros: Control, no cost.
  • Cons: Time-consuming, requires monitoring.

Assisted:

  • Pros: Faster across multiple services.
  • Cons: Paid, less granular control.
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Ava J. Mercer avatar

Posted by Ava J. Mercer

Ava J. Mercer is a privacy writer at ClearNym focused on data privacy, data broker exposure, and practical privacy tips. Her opt-out guides are built on manual verification: Ava re-tests broker opt-out processes on live sites, confirms requirements and confirmation outcomes, and updates guidance when something changes. She writes with a simple goal - help readers take the next right step to reduce unwanted exposure and feel more in control of their personal data.

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